1F Garden Area, World Kita-Aoyama Building, 3-5-10 Kita-Aoyama, Minato-ku, Tokyo
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thinking of the earth & people, bathrooms evolve
What kind of bathroom will enrich our lives in this era of diversifying lifestyles?
Simple yet luxurious and minimalistic yet free, where we have reached is a new bathroom space that balances the abundance of people and the earth.
LIXIL is celebrating the 100th anniversary of the domestic plumbing and tile business, and has created "bathtope," a new concept for bathroom space, as a new step towards the next 100 years.
The underlying question was "Is it okay for the daily bathing habits that have been loved by many people in Japan to remain the same?" Therefore, we considered how bathroom space could accommodate diverse personalities and lifestyles, how it can change flexibly, and explored bathing methods and frequency that would both reduce the burden on the global environment and provide enjoyment. And the concept we derived is an ambiguous style that is neither a shower room nor a bathroom, and the idea came from the traditional Japanese concept of haretoke.
We create a sense of richness in each, by dividing the immersion bath to soothe the mind and body on special days as "Hare," and the shower bath to wash away the dirt and stress of daily life as "Ke."
A bathroom that allows us to freely transform into a single space brings freedom of choice according to time, season, and mood. We believe this is one of the answers to accepting diversity, providing new manners and customs, and connecting bathing culture to the next generation.
How far can bathrooms evolve? Please come and see the answer that LIXIL has brought to you at the venue.
1F Garden Area, World Kita-Aoyama Building, 3-5-10 Kita-Aoyama, Minato-ku, Tokyo
BRAND / CREATOR
LIXIL
LIXIL makes pioneering water and housing products that solve everyday, real-life challenges, making better homes a reality for everyone, everywhere. Our approach comes to life through industry leading brands, including INAX, GROHE, American Standard, and TOSTEM.
VENUE
WORLD Kita-Aoyama Bldg
In 1959, WORLD was founded as wholesaler of women knit sweaters.
Our company name WORLD means "Somedays fly over the World". Currently we have 62 brands and over 2,200 shops in Japan in apparel and lifestyle.
By expanding the business filelds, WORLD reinforces "Platform Business", "Digital Buisiness" and going beyond the traditional "Brand Business",
as a fashion enterprise, we deliver a new value by utilize our cultivated know-how.
As a landmark of fashion company, Kita-Aoyama WORLD Building hosts a varirty of events, creates a culture of communication,shares information that connects and empowers people together.